Insights

10 Best Linktree Alternatives for Personal Brands in 2025

From Beacons to Stan Store to white-glove services—which link-in-bio tool actually matches your premium positioning?
Comparing the best Linktree alternatives for personal brands

If you're reading this, you've probably outgrown Linktree.

Maybe you're tired of the generic branding. Maybe you want something that doesn't scream "I'm using a free tool." Or maybe you just want a link that matches the premium positioning you've worked so hard to build.

Whatever brought you here, you're in the right place. We've tested every major Linktree alternative on the market, and we're breaking down exactly what each one offers, what it costs, and who it's actually built for.

Because here's the thing most comparison articles won't tell you: there's no single "best" alternative.

The right choice depends entirely on whether you're a content creator who needs 50 links, a coach who needs one clean CTA, or a speaker who wants zero tech headaches.

Let's dive in.

Why Look for a Linktree Alternative?

Linktree works. Millions of people use it. But it has three problems that matter if you're building a serious personal brand:

Everyone uses it

When your link looks like everyone else's, you blend in. Personal brands don't blend in.

Limited customization

Want to remove their branding? That's $5/month. Want analytics? Also paid. Want your brand colors? Keep paying.

Generic domain

linktr.ee/yourname works, but doesn't command respect when you charge $5K+.

The good news? Better alternatives exist. Some offer more customization. Some offer white-glove service. Some are built specifically for personal brands instead of influencers.

Here are the 10 best options in 2025.

The 10 Best Alternatives

1. Beacons

Best for: Creators who want monetization built-in

From $10/mo

Beacons positions itself as the creator platform, not just a link-in-bio tool. You can sell digital products, accept tips, and even build a basic website - all from one dashboard.

Pros:

• Built-in store for selling digital products

• Email capture and basic CRM

• Mobile app for updating on the go

• Clean, modern templates

Cons:

• Can feel bloated if you just need simple links

• Takes 9% commission on sales (free plan)

• Learning curve for all the features

Pricing:

• Free (with Beacons branding and 9% sales commission)

• Creator: $10/month (remove branding, 0% commission)

• Business: $25/month (custom domain, priority support)

Who should choose this: Content creators selling courses, templates, or coaching who want an all-in-one platform.

2. Stan Store

Best for: Influencers selling digital products

From $29/mo

Stan Store exploded in popularity among Instagram and TikTok creators because it's designed specifically for selling. Think of it as Gumroad meets Linktree.

Pros:

• Extremely simple to set up

• Mobile-optimized checkout

• Built for creators who sell one-on-one calls, courses, or digital downloads

• Integrates with Calendly and payment processors

Cons:

• Not great if you're not selling anything

• Limited design customization

• No free plan

Pricing:

• Creator: $29/month

• Creator Pro: $99/month (removes Stan branding, adds advanced analytics)

Who should choose this: Coaches and consultants who primarily want to sell services or digital products.

3. Shorby

Best for: Marketers who need detailed analytics

From $12/mo

Shorby is built for people who care about data. Every click, every conversion, every traffic source - it's all tracked and reported.

Pros:

• Detailed analytics dashboard

• A/B testing for different link layouts

• Integration with Facebook Pixel and Google Analytics

• Retargeting pixel support

Cons:

• Overkill if you don't care about analytics

• More expensive than competitors

• Steeper learning curve

Pricing:

• Rocket: $12/month

• Pro: $24/month

• Agency: $82/month (multiple brands, team access)

Who should choose this: Marketing agencies or data-driven personal brands who want to track everything.

4. Koji

Best for: Creators who want interactive experiences

From $5.99/mo

Koji takes the link-in-bio concept and adds interactivity. Think polls, tipping, shoutouts, and mini-apps all accessible from your bio link.

Pros:

• Hundreds of "mini-apps" to add functionality

• Free plan is genuinely robust

• Great for audience engagement

• Mobile-first design

Cons:

• Can look gimmicky if overused

• Takes 10% commission on transactions (free plan)

• Not ideal for simple, clean professional branding

Pricing:

• Free (with 10% commission)

• Gold: $5.99/month (5% commission)

• Platinum: $24.99/month (0% commission)

Who should choose this: Influencers and entertainers who want to engage their audience beyond just links.

5. Campsite

Best for: People who want Linktree but better

From $7/mo

Campsite is essentially "Linktree done right." It has all the features you'd expect but with better design, more customization, and no annoying upsells.

Pros:

• Clean, professional templates

• Unlimited links even on free plan

• Custom CSS for advanced users

• Good analytics

Cons:

• Nothing groundbreaking - just a solid Linktree replacement

• Some advanced features require paid plan

• Smaller team means slower feature releases

Pricing:

• Free (with Campsite branding)

• Pro: $7/month (custom domain, remove branding, priority support)

Who should choose this: Anyone currently using Linktree who just wants a better version without complexity.

6. Tap Bio

Best for: Instagram-focused creators

From $5/mo

Tap Bio was built specifically for Instagram creators. It integrates directly with Instagram Stories and posts, making it stupid simple to drive traffic.

Pros:

• Instagram Story link integration

• Swipe-up style link pages

• Simple, mobile-first design

• Free plan is generous

Cons:

• Really only works well if Instagram is your main platform

• Limited features compared to competitors

• Design options are basic

Pricing:

• Free (unlimited links, basic analytics)

• Pro: $5/month (custom domain, remove branding, advanced analytics)

Who should choose this: Instagram influencers who do most of their business on that platform.

7. Lnk.Bio

Best for: People who want completely free forever

FREE

Lnk.Bio doesn't try to upsell you. It's genuinely free, with unlimited links and decent customization. The catch? It's barebones.

Pros:

• Completely free, forever

• Unlimited links

• No branding watermark

• Dead simple to use

Cons:

• Very basic design options

• No analytics

• No custom domain

• No support

Pricing:

Free (always)

Who should choose this: Hobbyists, side hustlers, or anyone testing the waters before committing to paid tools.

8. Milkshake

Best for: Mobile-only creators

From $2.99/mo

Milkshake is an app-only link-in-bio builder. Everything is designed to be created and edited from your phone, which is perfect if you're always on the go.

Pros:

• Beautiful templates designed for mobile

• Swipe-through "card" style pages

• Easy to update from your phone

• Free plan includes most features

Cons:

• No desktop editor (some people hate this)

• Limited compared to web-based tools

• Can't use custom domain on free plan

Pricing:

• Free (with Milkshake branding)

• Milkshake+: $2.99/month (custom domain, remove branding)

Who should choose this: Mobile-first creators who never want to touch a laptop.

9. Later (formerly Linkin.bio)

Best for: Instagram schedulers who want links integrated

From $25/mo

If you're already using Later to schedule Instagram posts, their link-in-bio tool (formerly called Linkin.bio) integrates seamlessly.

Pros:

• Direct integration with Later's Instagram scheduler

• Auto-updates links based on your posts

• Shoppable Instagram feed

• Good analytics

Cons:

• Really only makes sense if you use Later for scheduling

• Not the cheapest option

• Overkill if you just need links

Pricing:

Included with Later plans starting at $25/month

Who should choose this: Instagram-focused brands already using Later for social media management.

10. Premier Link Studio

Best for: High-status personal brands who want zero tech hassle

$497 + $147/mo

Full disclosure: this is our service, so we're biased. But here's why we built it.

Every other option on this list gives you software. You log in, you configure settings, you manage links yourself. That works great if you like tinkering with tools.

Premier Link Studio is different. We don't give you a dashboard. We build and manage your links for you.

How it works:

• You get a premium clck.it.com/yourname URL (not a generic domain)

• Email us when you need a link created or updated

• We handle everything: setup, testing, verification

• Human support, not chatbots

Pros:

• Zero tech knowledge required

• Premium domain (clck.it.com) commands instant respect

• White-glove service - we do everything

• Limited to 10,000 identities worldwide (actual scarcity)

• Your links are verified on mobile, tablet, and desktop before delivery

Cons:

• Not cheap compared to DIY tools

• You don't have instant control (have to email us)

• Not built for people who want to tinker

• Overkill if you just need basic links

Pricing:

$497 setup + $147/month

Includes 30 custom vanity links, 50 short links, dedicated manager

Who should choose this: Speakers, executive coaches, high-end consultants, and anyone charging $5K+ who wants their links to match their positioning without touching any tech.

How to Choose the Right Alternative

Decision matrix for choosing the right link-in-bio tool

Here's the decision tree:

→ If you're selling digital products: Stan Store or Beacons

→ If you need detailed analytics: Shorby

→ If you want interactive engagement: Koji

→ If you just want Linktree but better: Campsite

→ If Instagram is your main platform: Tap Bio or Later

→ If you want completely free: Lnk.Bio

→ If you're mobile-only: Milkshake

→ If you're a high-status personal brand who wants zero tech headaches: Premier Link Studio

The truth is, most people don't need the fanciest tool. They need the one that matches how they actually work.

DIY tools are perfect if you're hands-on and want control. Done-for-you services make sense if your time is worth more than the monthly cost.

The Bottom Line

Premium link strategy for personal brands

Linktree isn't bad. It's just generic.

If you're building a personal brand that commands respect, your links should reflect that. Whether you choose a self-service platform with more customization or a white-glove service that handles everything, the key is this:

Your link is often the first thing people see. Make it count.

Ready to upgrade? Pick the tool that fits your style, claim your custom link, and start looking as professional as you actually are.

Ready to upgrade your link infrastructure?

Stop settling for generic. Your brand deserves links that match your positioning.

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